Acatalysts For Expansion: The Interplay Of Entrepreneurial Ingenuity, Business Model Evolution, And Enterprise Development

Dr. Aisha M. El-Khatib; Dr. Samuel O. Ndlovu; Dr. Clara J. Fontaine

Authors

Dr. Aisha M. El-Khatib Department of Business Administration, American University in Cairo, Egypt
Dr. Samuel O. Ndlovu School of Management and Entrepreneurship, University of Johannesburg, South Africa
Dr. Clara J. Fontaine Institute for Strategic Management and Innovation, HEC Montréal, Canada

Keywords:

Entrepreneurial Ingenuity, Business Model Innovation, Enterprise Development, Strategic Growth

Abstract

In the dynamic and competitive world of modern enterprise, sustained growth and scalability demand more than just innovative products—they require strategic alignment between entrepreneurial ingenuity, adaptive business models, and robust development frameworks. This study critically examines the synergistic relationship between entrepreneurial creativity, the continuous evolution of business models, and the mechanisms that drive enterprise development. Utilizing a multidisciplinary approach, the research draws on case studies, surveys, and interviews with entrepreneurs across emerging and mature markets. It explores how visionary thinking and risk-taking behaviors among entrepreneurs serve as catalysts for redefining value propositions, restructuring operational models, and navigating market uncertainties. The study highlights how evolving business models—shaped by technological disruption, customer-centricity, and global connectivity—play a pivotal role in enhancing organizational agility, resource utilization, and competitive advantage. Moreover, it reveals that enterprise development is most effective when there is a feedback loop between experimentation, learning, and strategic scaling. Findings suggest that entrepreneurial ingenuity acts as a driver for business model innovation, which in turn fuels sustainable enterprise expansion. The paper offers a conceptual framework outlining the conditions under which this interplay becomes most effective, and concludes with actionable insights for entrepreneurs, investors, and policymakers aiming to stimulate enterprise resilience and long-term growth in diverse economic contexts.

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